Hi, I’m Serena Fraser, a NYC Licensed and Insured Esthetician and Bridal Makeup Artist, and the founder of The Flawless Experience by Ri. My journey into esthetics began with my own struggle with eczema, which shaped both my confidence and my passion for helping others feel beautiful in their skin. Today, I blend science, artistry, and compassion to offer personalized skincare and luxury beauty services—from corrective facials and chemical peels to bridal makeup and custom lash extensions—designed to uplift, empower, and enhance your natural radiance.

I believe true beauty begins with healthy skin and genuine confidence. That’s why every service starts with understanding your unique goals, lifestyle, and skin history. Using advanced techniques and a holistic approach, I create tailored treatment plans that deliver visible, lasting results while educating you on how to maintain them at home. Above all, I’m committed to making every client feel seen, supported, and celebrated throughout their journey.

Let’s create your flawless experience together. Book your virtual consultation today.