About Serena
Welcome to The Flawless Experience by Ri, where beauty meets expertise. I’m Serena Fraser, a NYC Licensed and Insured Esthetician and Bridal Makeup Artist, proudly serving clients in Canarsie, Brooklyn and beyond. My mission is to help every woman feel radiant, confident, and flawless—whether preparing for her wedding day or seeking long-term transformation through advanced skincare.
From a young age, I battled with eczema—a challenge that shaped not only my skin but my confidence. I remember avoiding cameras, hiding behind clothes, and wishing for the day I could look in the mirror and love what I see. That personal journey is what inspired me to dedicate my career to helping others feel comfortable and beautiful in their own skin.
Through The Flawless Experience by Ri (TFE By Ri), I combine science, artistry, and compassion to deliver personalized skincare and beauty solutions. From luxury bridal makeup to corrective skincare and custom lash extensions, every service I offer is designed to enhance your natural beauty while building confidence from within.
My Philosophy
At The Flawless Experience by Ri, my philosophy is simple: true beauty begins with healthy skin and self-confidence.
As your esthetician, my goal is to empower you to achieve radiant, healthy-looking skin through education, personalized care, and results-driven treatments. I believe that glowing skin is not achieved overnight—it’s cultivated through consistency, proper home care, and professional guidance.
Each consultation begins with understanding you—your skin history, your lifestyle, and your goals. I take a holistic, customized approach that goes beyond surface-level treatments. Whether we’re addressing acne, pigmentation, or aging concerns, every plan I design is tailored specifically to your needs and built to deliver visible, lasting results.
I stay at the forefront of modern esthetics, integrating advanced techniques and technology such as chemical peels, microdermabrasion, and custom corrective facials to ensure each client receives the highest level of care. My expertise allows me to not only treat the skin but also educate clients on how to maintain their results at home—because transformation continues long after you leave the treatment room.
Above all, my mission is to create a space where every client feels seen, supported, and celebrated. When you step into The Flawless Experience by Ri, you’re not just receiving a service—you’re beginning a journey toward confidence, radiance, and self-love.
Let’s create your flawless experience together.
Confidence You Can Feel. Results You Can See.
Discover what real clients are saying about their flawless experience.
Delicia
I Did A Facial With Serena And I Enjoyed The Whole Facial. First Off I Went To Her Because My Face Was Very Dry And I Needed A Good Facial Cleaning. When She Worked On My Face I Was Very Relax,She Made Me Very Comfortable. I Left The Table Glowing She Made My Face Feel So Refreshed. I Would Definitely Recommend Her Service.
Hazel
The anti aging treatment by Serena lifted my face and neck, I look 10 years younger. It was very relaxing and I’m in awe at my youthful looking skin after her treatmen
Nicole
Very hands on, accommodating and friendly to her customers. The facial is in a whole new level!! My skin feels soft after and I feel so confident when I left the room! Definitely going back! Thank you Serena